General management subjects taught provides basic conceptual and practical knowledge required to work efficiently in industry. These subjects enable the students coming from different graduation streams to understand the working and management of business. The Course offers four main specializations; each consisting of six subjects taught in 3rd and 4th semesters: 1. Human Resource Management (HRM)
  • Students of HRM will be able to possess the skill set required by today’s HR professionals
  • Students are enabled make an appropriate staffing decision which includes recruitment and selection
  • They will be able to design, implement and evaluate training programmes
  • Students are empowered to understand HR compensation subjects including employee benefits, incentives and regulations governing
  • They will be able to apply the policies and practices governing the undertaking
2. Financial Management- Students will be able to acquire skills such as
  • The ability and confidence to tackle common practical financial problems of business.
  • Evaluation of economic condition and relating them to financial decision in the organization.
  • Current taxation systems.
3. Marketing Management: Students will be able to
  • Understand the dynamics of marketing in business
  • Apply the theoretical marketing concepts to the practical situations
  • Demonstrate the ability to carry out a market research projects
  • To communicate unique marketing mixes and selling propositions for specific products
  • Construct written sales plans and professional interactive presentations
4. Hospital Administration: The course helps the students to
  • Solve complex problems in the health-care sector by employing analytical skills
  • Apply health-care management concepts in industry
  • Establish priorities of a health-care organization in line with the needs
The course outcomes are prepared for each course (each subject) after giving due consideration to the syllabus prescribed by the Mangalore University. First Semester
Course Code : MBAH 401          Course Title: Principles and Practice of Management
Course Outcomes:
At the end of the course students will be able to : CO1: Acquire the knowledge of Management Process. CO2: Understand and apply the management function : Planning organizing, staffing, directing and controlling CO3: Meet the challenges of modern Management
 
Course Code : MBAH 402          Course Title: Accounting for Managers
Course Outcomes:
At the end of the course students will be able to : CO1: Understand Double entry system and GAAP principles CO2: Record the business transactions in journal, ledger and trail balance CO3: Apply depreciation methods and prepare bank reconciliation statement CO4: Prepare financial  statements and company final accounts, CO5: Know the concepts of Financial management, capital structure and dividends
 
Course Code : MBAH 403          Course Title: Organisational Behaviour
Course Outcomes:
At the end of the course students will be able to : CO1 : Understand the history of Organizational Behaviour CO2: Know the individual process in organization such as learning, perception, attribution, Individual differences and  motivation, CO3: Understand the Group process, performance appraisal, personality and attitudes.
   
Course Code : MBAH 404          Course Title: Business Research Methods
Course Outcomes:
At the end of the course students will be able to : CO1 : Understand and apply the Research process CO2: Decide on the Research design and sample design CO3: Use to probability and apply it in practice CO4: Test hypothesis using different testing methods CO5: To apply Chi-Square and ANOVA and understand the estimation used research
 
Course Code : MBAH 405          Course Title: Economics for Managers
Course Outcomes:
At the end of the course students will be able to : CO1 : Apply Economic theories to business decision CO2: Use the theoretical concept of demand and supply analysis in practice CO3: Understand the cost concepts, theories of profit and business cycles CO4: Use different demand forecasting techniques and apply different pricing techniques in business CO5: Understand the importance of Fiscal policy
   
Course Code : MBAS 408          Course Title: Computer Applications in Business
Course Outcomes:
At the end of the course students will be able to : CO1 : Apply Information Technology in business CO2: Understand E-Commerce and M-Commerce concept in reference to Indian  \ business context CO3: Understand the computer basics related to hardware and software CO4: Acquire practical knowledge about MS Word, MS Excel , MS Power point and application and use of Statistical test CO5: Use of Management Information System (MIS) at various levels of management
 
Course Code MBAS 409          Course Title: Project Management
Course Outcomes:
At the end of the course students will be able to : CO1 : Understand Life Cycle and process of Project Management CO2: Rightly identity and select project CO3: Plan the project, create an appropriate organization structure , Resource consideration and manage the risk CO4: To adhere to quality management and measure the performance of project and evaluate the same
  Second Semester
Course Code MBAH 451          Course Title: Human Resource Management
Course Outcomes:
At the end of the course students will be able to : CO1 : Incorporate themselves in the changing environment of HRM CO2: Apply right recruitment and selection process in business scenario CO3: Understand the compensation management and the different incentives applicable at various levels of management CO4: Analyze the training needs, apply the right training method and evaluate the Same CO5: Give due importance to Employee health and Safety CO6: Understand the importance of Employee participation and Relations
 
Course Code MBAH 452          Course Title: Marketing Management
Course Outcomes:
At the end of the course students will be able to : CO1 : Understand the marketing concepts and its evolution CO2: Analyze the market based on segmentation, targeting and positioning CO3: Know the consumer behavior and their decision making process CO4: Make decisions on product, price , promotion mix and distribution CO5: Understand the rural markets and the contemporary issues in marketing
 
Course Code MBAH 453          Course Title: Indian Business Environment
Course Outcomes:
At the end of the course students will be able to : CO1: Understand relationship between environment and business; Applying the environmental analysis techniques in practice CO2: Understand Economic, Socio-Cultural and Technological Environment CO3: Know state policies Economic legislations and Economic reforms laid by the government
 
Course Code MBAH 454          Course Title: Operations Research
Course Outcomes:
At the end of the course students will be able to : CO1: Apply Operation Research methods in practice CO2: Formulate and Solve linear programming models CO3: Understand the application of Transportation, Assignment, Network analysis, Game theory, Waiting line series and Replacement decisions in business scenarios
 
Course Code MBAH 455          Course Title: Production And Operations Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand the historical background of modern industry and the Production function. CO2: Conduct Facility planning by making location and layout decisions. CO3: Understand Quality management practices followed by the companies
     
Course Code MBAH 457          Course Title: Supply Chain Management
Course Outcomes:
At the end of the course students will be able to : CO1: Know the concepts of Supply chain – its benefits, trends and features CO2: Outline the difference between CRM and SCM CO3: Acquire knowledge on logistics management
  III Semester
Course Code MBAH 501          Course Title: Entrepreneurship and Small Business
Course Outcomes:
At the end of the course students will be able to : CO1: Understand the process of entrepreneurship and the institutional facilities available to an entrepreneur in India CO2: Know the process of starting a new venture and create their business plan. CO3: Know about valuation of business and the sources for financing new venture. CO4: Gain the knowledge on legal aspects and government policy relating to entrepreneurship.
 
Course Code MBAH 502          Course Title: Management Accounting
Course Outcomes:
At the end of the course students will be able to : CO1: Recognize the importance of the application of management accounting concepts in various managerial decision making process CO2: Understand the various cost analysis required in business functioning. CO3: Prepare various statement related to financial position of a firm.
         
Course Code MBAH 503          Course Title: International Business Environment
Course Outcomes:
At the end of the course students will be able to : CO1: Learn the nature, scope and structure of International Business. CO2: Understand the influence of various environmental factors on international business operations. CO3: Gain knowledge on Regional Economic Groups
 
Course Code MBAS 504          Course Title: Strategic Financial Management
Course Outcomes:
At the end of the course students will be able to : CO1: Get familiarized with functions of financial management and decisions CO2: Value the securities CO3: Know various theories on capital structure and dividend policy CO4: Understand the concept of Venture capital and project planning
 
Course Code MBAS 505          Course Title: Security Analysis And Portfolio Management
Course Outcomes:
At the end of the course students will be able to : CO1: Gain the knowledge about capital market and various investment avenues CO2: Know the risk return associated with different investments CO3: Understand different techniques of evaluating the investments
 
Course Code MBAS 506          Course Title: Tax Planning
Course Outcomes:
At the end of the course students will be able to : CO1: Gain the knowledge different tax laws CO2: Know the impact of tax laws on companies and individuals CO3: Be familiar with different strategies to minimize the tax liability
 
Course Code MBAS 507          Course Title: Marketing Research And Consumer Behaviour
Course Outcomes:
At the end of the course students will be able to : CO1: Apply the Research methodology and Research plan in practice. CO2: Understand the consumer behaviour and their buying process.
 
Course Code MBAS 508          Course Title: Promotion And Distribution Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand the importance of promotion and distribution function in the entire chain of marketing CO2: Apply the concepts of public relations, sales management and physical distribution in business. CO2: Know on the concepts of retail management, supply chain management and virtual marketing.
 
Course Code MBAS 509          Course Title: Retail Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand the concepts of effective retailing CO2: Know the recent trends in retailing in India CO3: Possess the knowledge of various retail formats and will be understand the retail customer
 
Course Code MBAS 510          Course Title: Training And Development
Course Outcomes:
At the end of the course students will be able to : CO1: To understand the need for training and development and various methods of training and development CO2: CO3: Possess the knowledge of various retail formats and will be understand the retail customer
 
Course Code MBAS 511          Course Title: Employee Relations Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand the significance of employee relations in modern organizations CO2:  Gain knowledge on various legislations relating to employees relations. CO3: Apply the knowledge gain on Employee disciple, workers participation and Negotiation in practice
 
Course Code MBAS 512          Course Title: Stress Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand the term ‘stress’ and its emotional basis CO2:  Incorporate strategies to overcome stress CO2: Know the cognitive aspects of stress
 
Course Code MBAS 516          Course Title: Hospital Services Management
Course Outcomes:
At the end of the course students will be able to : CO1:  Be acquainted with speciality services like OPD, Radiology , Diagnostic etc CO2: Understand the development and preconditions of health care services in India. CO3: Gain knowledge on Risk management and occupational safety in Hospitals
 
Course Code MBAS 517          Course Title: Hospital Planning And Administration
Course Outcomes:
At the end of the course students will be able to : CO1:Apply management functions in Hospitals CO2: Use computers for the evaluation of Hospital services CO3: Plan and design – Administrative services, medical and ancillary services, supportive services , public area and staff services
 
Course Code MBAS 518          Course Title: National Health Plan and Health Economics
Course Outcomes:
At the end of the course students will be able to : CO1:Understand the various health plans and programs prevailing in the country CO2: Apply economics in the health care sector CO3: Know the pricing of health services and health insurance
  IV Semester
Course Code MBAH 551          Course Title: Strategic Management
Course Outcomes:
At the end of the course students will be able to : CO1:Understand the overview of strategic management CO2: Analyse the internal and external environment, formulate strategic intent and understand the different levels of strategy.
 
Course Code MBAH 552          Course Title: Project Report
Course Outcomes:
At the end of the course students will be able to : CO1: Study on an Emprical research topic CO2: Gain exposure while doing survey CO3: Expand their knowledge base with literature review on the current topic CO4: To apply research test to various problems pertaining to research area.
   
Course Code MBAS 553          Course Title: Financial Services
Course Outcomes:
At the end of the course students will be able to : CO1:Gain knowledge on existing and emerging areas of merchant banking financial services CO2: Understand the credit rating process adopted by the various institution CO3: Know on Hire purchase and leasing system
 
Course Code MBAS 554          Course Title: International Financial Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand  Foreign exchange and its relevance to survival of Companies in international markets CO2: Gain knowledge on International Monetary system CO3: Know on International fund flow and about International Financial markets and Instruments
 
Course Code MBAS 555          Course Title: Corporate Financial Restructuring
Course Outcomes:
At the end of the course students will be able to : CO1: Understand about Mergers, Amalgamation and Takeovers CO2: Gain more knowledge on the revival of sick companies CO3: Understand all aspects and intricacies of law and practical issues affecting and arising out of corporate restructuring  
 
Course Code MBAS 556          Course Title: International Marketing Management
Course Outcomes:
At the end of the course students will be able to : CO1: Analyze about international marketing, its opportunities and promotional policies of the governments to augment trade. CO2: Gain in-depth knowledge on Export – procedure & documentation, product planning and  policy, Pricing, Distribution, Promotion and Financing
 
Course Code MBAS 557          Course Title: Service Marketing
Course Outcomes:
At the end of the course students will be able to : CO1: Know in detail about the Service Sector and apply the 7 P’s of Service Marketing CO2: Understand the consumer behaviour in Service Sector CO3: Set standard and measure service quality and productivity
 
Course Code MBAS 558          Course Title: Rural Marketing
Course Outcomes:
At the end of the course students will be able to : CO1:  Gain Conceptual knowledge about rural marketing with special reference to Indian context CO2: Understand the Rural market distribution CO3: Know about the consumer behaviour and trends in Rural marketing
       
Course Code MBAS 559          Course Title: Global Human Resource Management
Course Outcomes:
At the end of the course students will be able to : CO1: Acquire exposure to the concepts, principles and the changes Occurring in the field of HRM at the national and international level. CO2: Understand International staffing, performance appraisal and Management Development
 
Course Code MBAS 560          Course Title: Compensation Management
Course Outcomes:
At the end of the course students will be able to : CO1: Understand and design compensation system. CO2: Gain knowledge on Economic and Behavioural Dimensions of Compensation Management CO3: Administer the compensation package  for special groups
 
Course Code MBAS 561          Course Title: Performance Management
Course Outcomes:
At the end of the course students will be able to : CO1: Know about the Performance Appraisal – its scope, concern and its implications CO2: Plan , Develop  and Monitor Performance Appraisal system
 
Course Code MBAS 565          Course Title: Quality Management in Healthcare Organization
Course Outcomes:
At the end of the course students will be able to : CO1: Implement the quality improvement activities and the tools necessary to evaluate and improve the efforts toward quality of care. CO2: Gain in-depth knowledge about Hospital Accreditation and Medical Audit
 
Course Code MBAS 566          Course Title: Legal Issues In Healthcare & Business Ethics
Course Outcomes:
At the end of the course students will be able to : CO1: Know about the various legal aspects concerning health care CO2: Know about ethics and corporate social responsibility in health sector
 
Course Code MBAS 567          Course Title: Health Entrepreneurship
Course Outcomes:
At the end of the course students will be able to : CO1: Understand about health entrepreneurship and its scope. CO2: Know about Business plan, Financing options and Statutory requirements for launching a new health venture, CO3: Gain knowledge about Techno and Social Entrepreneurship