A.J. Institute of Management (AJIM) MBA degree is awarded by Mangalore University and recognized by AICTE, Delhi and Karnataka Government. The Institute offers two-year full time post graduate programme leading to the award of MBA degree from Mangalore University. Subjects – core subjects as listed below and optional/ electives from 5 streams- Finance, HR, Marketing, Banking and Insurance and Hospital Administration ( only of its kind in South India, with practical input at A. J. Hospital )

First Semester

MBAH 401 Principles and Practice of Management
MBAH 402 Accounting for Manager
MBAH 403 Organisational Behaviour
MBAH 404 Business Research Methods
MBAH 405 Economics for Managers
MBAH 406 Communication and Soft Skills
MBAH 407 E- Commerce
MBAH 408 Computer Application in Management
MBAH 409 Project Management

Second Semester

MBAH 451 Human Resource Management
MBAH 452 Marketing Management
MBAH 453 Indian Business Environment
MBAH 454 Operations Research
MBAH 455 Production and Operations Management
MBAH 456 Business Ethics and Social Responsibility
MBAH 457 Supply Chain Management
MBAH 458 Non- Profit Management
MBAH 459 Disaster Management

Third Semester

MBAH 501 Entrepreneurship and Small Business
MBAH 502 Management Accounting
MBAH 503 International Business Environment


MBAH 504 Strategic Financial Management
MBAH 505 Security Analysis and Portfolio Management
MBAH 506 Tax Planning


MBAH 507 Marketing Research and Consumer Behaviour
MBAH 508 Promotions and Distribution Management
MBAH 509 Retail Management


MBAH 513 Principles and Practice of Banking and Insurance
MBAH 514 Banking and Insurance Products
MBAH 515 International Banking


MBAH 516 Hospital Service Management
MBAH 517 Hospital Planning and Administration
MBAH 518 National Health Plan and Health Economics

Fourth Semester

MBAH 551 Strategic Management
MBAH 552 Project Report


MBAS 553 Financial Services
MBAS 554 International Financial Management
MBAS 555 Corporate Financial Restructuring


MBAS 556 International Marketing Management
MBAS 557 Services Marketing
MBAS 558 Rural Marketing


MBAS 559 Global Human Resources Management
MBAS 560 Compensation Management
MBAS 561 Performance Management


MBAS 562 Legal Aspects of Banking and Insurance
MBAS 563 Treasury and Risk Management
MBAS 564 Rural Banking


MBAS 565 Quality Management in Healthcare Organisation
MBAS 566 Legal Issues in Healthcare and Business Ethics
MBAS 567 Health Entrepreneurship

Soft Core Courses in I and II Semesters

Any two soft core courses from the available Soft Cores shall be selected by a student at the commencement of I and II Semesters. The Department Council/ Affiliated College will announce at the beginning of the first and second semesters, any two or more soft core papers which will be offered during I and II semesters depending upon the availability of faculty and the demand for soft core courses. The minimum number of students opting for a soft core course should be ten.

Elective Groups

Any one group from the available Soft Core Groups shall be selected by a student at the commencement of III Semester. Once a group has been selected, no change in the selected group will be allowed later in the fourth semester. The Department/ Affiliated College will announce at the end of the second semester, any one or more Soft Core Groups which will be offered during III and IV semesters depending upon the availability of faculty members and the demand for soft core group. A Soft Core Group can be offered if there are minimum ten students opting for that group.

Project Work

A student in the third semester shall register for a Project Work which carries 4 credits in the fourth semester. Work load for Project Work is one contact hour per student per week for the teacher. The student shall do field work and library work in the remaining 3 credit hours per week.

Total Intake: – 120 students
1. Management Seats: – 60 2. Government Seats: – 60


Candidates are required to have a bachelor’s degree of a recognized University in any discipline with minimum aggregate of 50% marks (45% for SC/ST and category I candidates). Those students whose degrees are considered equivalent by the Mangalore University shall be eligible for admission to MBA, subject to the rules of selection procedure for admission to MBA. Weightage is given to candidates who have work experience in industry/business/armed forces/government, at a supervisory level and those who are sponsored by industry/business houses or family owned business, subject to their qualifying in the test and being called for group discussion and interview. Weightage is also given to additional professional qualifications in chartered accountancy, cost accounting and company secretary ship. Students appearing for final degree examination in the previous year are also eligible to apply, provided the results are made available by the end of July, in the admission year.


The programme shall extend over a period of 4 semesters of 14 weeks each, including period of preparation and examination.

Fees Structure
1. Management quota: Rs. 2,50,000/- as 2 years package.
2. Government quota : Government fees +  Rs. 30,000 per annum.

A student shall be considered to have satisfied the requirements of the semester, if he/she attends not less than 75% of the classes.

Scheme of Examination 1. There shall be a University examination at the end of each semester.
2. In each theory paper 30% marks shall be for internal evaluation and 70% for semester examination. There shall not be any sessional mark for project.
3. The sessional marks shall be awarded on the basis of assignments, tests, presentations, viva-voce, field work, attendance etc. There shall be at least 2 sessionals in each theory paper.
4. A candidate shall be considered to have passed if he/she obtains 35% in theory and 40% in aggregate of both sessional and University marks put together and 50% in aggregate in all the subjects in each semester.
Carry over Provisions:

Candidate who fails in a lower semester examinations may go to the higher semester and take the examinations.


Those interested in joining the programme may apply for the programme bulletin and the application form by paying in cash/DD Rs.500/- (Rs.550/- by post) payable to A.J. Institute of Management, Mangalore. Application may also be downloaded from the website.

Selection Procedure

For Government Quota through KEA scores and for Management Quota: K-MAT/ MAT/CAT/C-MAT test scores. Selected candidates must pay the first installment of fees on or before the stipulated date. Those who do not pay the term fees by that date will forfeit seats and the same will be offered to those who are wait listed.

Rights Reserved

The Institute reserves the right to make any changes in the class schedule, fee structure or any other matter concerning the programme. Fees once paid shall not be refunded under any circumstances.

Anti Ragging Warning

Any Students found guilty of indulging in any incident would lead to expelling the student from the institution and will be handed over the police for judicial action.